The Reigniter blog

Notes on making video that still looks like you

Practical guides for marketers, founders and training teams: brand kits, AI video adverts, which model to use for which shot, and interactive training without an LMS.

Latest articles

10 articles · updated 27 September 2026

BrandLogo, colours, fonts
Brand6 min read

What is a brand kit, and how does AI use it to keep every asset on brand?

A brand kit is your logo, colours and fonts saved as one source. Here is what belongs in it and how AI tools use it to keep videos and stills on brand.

TrainingSlides to scenes to quiz
Training6 min read

PowerPoint to training video: how to turn slides into an interactive course

How to turn a PowerPoint, PDF or Word file into a short interactive training video with an AI presenter, quiz questions and branching, step by step.

AI modelsThe right model per shot
AI models7 min read

Kling vs Veo vs Seedance for product adverts: which AI video model for which shot

No single AI video model wins every shot. Which of Kling, Veo 3.1, Seedance 2.0 and MiniMax to use for hero shots, UGC inserts, presenters and sound.

TrainingOne link, real records
Training5 min read

Training without an LMS: named learners, certificates and records from a share link

How to run tracked staff or client training without an LMS: named learners, invites, one attempt, a timer, live results, CSV records and certificates.

AdvertsNative, honest, on brand
Adverts6 min read

UGC-style AI adverts: what works, what to avoid, and how to keep them on brand

How to make UGC-style AI video ads that feel native to the feed, stay honest with viewers, and still carry your real product and brand.

BrandA structure you can copy
Brand7 min read

How to write brand guidelines (with a free structure) and turn them into assets

A free, section-by-section structure for brand guidelines that designers and AI tools can both follow, plus how to turn them into real assets.

TrainingSCORM 1.2, xAPI, or neither
Training5 min read

SCORM explained for small teams: SCORM 1.2 vs xAPI, and when you do not need an LMS at all

What SCORM 1.2 and xAPI actually do, how they differ, which one your LMS needs, and when a tracked share link is enough without an LMS.

ComparisonsTraining and adverts, one brand
Comparisons5 min read

A Synthesia alternative for teams that also need marketing video: an honest comparison

Synthesia vs Reigniter, compared fairly: avatars, languages, SCORM, pricing, tracking without an LMS, and making marketing adverts from the same brand.

ComparisonsVolume vs one identity
Comparisons5 min read

A Creatify alternative for brands that need one identity across ads, stills and training

Creatify vs Reigniter, compared fairly: ad volume and URL-to-video against one brand system for adverts, product stills, motion graphics and training.

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Reigniter

Make the video. Keep the brand.

Build your brand kit once, then make adverts, product stills, motion graphics and interactive training from it. Every action shows its credit cost before it runs.

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