About Reigniter

The studio we wanted when we made adverts by hand

Reigniter makes adverts and interactive training on your own brand. It is a service of Flittor Ltd, a company registered in England and Wales.

What Reigniter does

Reigniter is a web app for businesses. You describe a product or an idea, and Reigniter turns it into finished video adverts, images and training videos on your own brand kit. You can change any scene, then publish to the social accounts you choose to connect, such as YouTube, TikTok, LinkedIn and Facebook, at the time you choose. We only ever post the videos you pick.

Our content rule

We never create non-consensual intimate images. If we find that going on, we shut it down straight away, before the video is completed.

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The story

From a keyframe to an engine

  1. 1

    It started on a timeline

    Reigniter was started by an advert maker who spent years building adverts by hand in After Effects: keyframe by keyframe, one brand guideline at a time. The craft was never the problem. The hours were.

  2. 2

    Then the generators arrived

    They could paint a beautiful frame in seconds, then misspell the price, redraw the logo and charge for every attempt. A picture is not an advert, and a brand that drifts from one shot to the next is not a brand.

  3. 3

    So we built an engine, not a filter

    In Reigniter the brand is resolved as each scene renders, the way an engine lights a scene, not pasted on afterwards. Text in motion graphics is typeset, not generated. Every frame is approved before a clip is made from it, and every action shows its price before it runs.

  4. 4

    One studio, two product lines

    The canvas that makes the advert also makes the training module: interactive, branching, and exported as SCORM 1.2 or reported over xAPI to the systems a company already runs.

House rules

The rules the product keeps

Each one is enforced in the product, not just written on this page.

Your brand, never someone else’s

Only marks you upload appear in your work. A prompt that names another company’s brand is screened before it reaches a model.

Priced before it runs

Every storyboard turn, frame and scene shows its credit cost before you press the button. A render that fails is refunded.

Approved before it is made

Each scene shows its frame first. The clip is rendered from exactly the frame you approved.

Words that come out as written

Titles, prices and product names in motion graphics are set as type, not painted by a model.

Your work is yours

You own what you upload and what you make. Your content is not used to train AI models unless you switch that on.

Real people, with permission

A real person’s face or voice goes into a video only with their permission, and anyone depicted can ask for it to be removed.

The company

Flittor Ltd

Reigniter and Reignitor are trading names of Flittor Ltd, registered in England and Wales, company number 17255586.

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